Encompass Market Research
All-encompassing research strategy to help your businesses find its true north.
METHODOLOGY DRIVEN APPROACH
Encompass can work with any category. With a methodology-driven approach, studies can be applied and tailored to any kind of business, including but not limited to:
CREATIVE OR CONCEPT TESTING
AD EFFECTIVENESS AND CROSS-PLATFORM STUDIES
UNDERSTANDING OR IDENTIFYING A TARGET AUDIENCE
CATEGORY / MARKET ANALYSIS
USER EXPERIENCE TESTING
SHOPPER BEHAVIORS AND POINT-OF-PURCHASE INSIGHTS
BUSINESS STRATEGY
Business decisions cannot be reached with guess-work or by seeing what sticks, but with research solutions that reveal an informed consumer-driven path.
We bring customized research solutions through qualitative and quantitative methodologies, finding the right one (or multiple) to answer key business questions surrounding: